Consumer goods topped cottage complaints should avoid blindly price war - cottage TV, cottage phone

In the Ministry of Industry has issued 2009
Electronic
Economic operation of Information Industry Bulletin, the cottage industry products alleged to be the power can not be ignored. From
Mobile
Industry increasingly to TV, computers and many other areas of extension, from the low-end price to the endless stream of unconventional war, the market's cottage style itself can not be absolute benefit or harm to judge or balance, which reflects the order of market competition and a major issues and trends.

That open to the market point of view, communique also pointed out that electronic information product quality and after-sales
Service
Increasingly prominent problem. China Electronic Chamber of Commerce network of 315 consumer complaint statistics, in 2009 mobile phone
Flat Panel TV
Quality complaints rose more than 30% of cases, a consumer complaint hot. With the replacement of electronic products speed, enterprise re-development of the phenomenon of light services have increased momentum.

Were accompanied by the phenomenon of low-cost competition. 2009
Communicate
Prices fell more than 20%, some areas of construction and low-level duplicated construction blind tendency to highlight. This means that the electronic information industry in 2010 to achieve a breakthrough, standardize the market order, improve the service should be as a minor.

Cottage Consumer complaints the forefront

Now walk in the street everywhere cottage electronic end products, large cottage in the
Digital
Products such as cottage notebook, cottage video camera, there are varying cottage style mobile phones, small to various types of digital products
Fitting
And batteries. "Cottage" seems to forget who we used to attack and is slowly swallowing the regular market cake, even formally entered the Chinese market, the iPhone have long been able to escape the fate of cottage harassment. Cottage products are not just in the network or some less formal shop there, in 2009 the policy area of concern
Bringing home appliances
Wave of shoddy products into the rural market, many are "cottage" products, the rural market has been dubbed the "cottage camps." Renovation, conversion of poor quality "cottage" product unworthily "Going down", not only can not guarantee product quality and safety problems that may exist, seriously harm the interests of rural consumers.

In a recent statistical report, because caused by consumption buy cottage products ranks among the top complaints of position, the cottage is now the issue become a major focus of complaints. As some of the cottage, the production process and the process is relatively simple, non-uniform production standards, quality of products produced by no means guaranteed, the consumer buys these products is difficult to find manufacturers for rights protection, often only gets himself into trouble. Currently, due to purchase of cottage products can not be activists in the country is very common phenomenon, and much become worse, more and more areas to expand.

Cottage does not mean poor quality: innovation will help activate the market

Cottage "is derived from Cantonese, meaning is the Village, part of the national minorities living in areas with defensive fortifications built Villa, old greenwood bandits in the mountains go flat, etc.. In the eyes of most people, the cottage always give the impression is poor, there is no quality assurance of shoddy goods, or the so-called "three no product." We understand the "cottage" phenomenon from the "cottage phone" started. "cottage phone" generally refers to a small brand or no brand mobile phone manufacturers mobile phone, it's advantage is a cheap, powerful, unique features.

, However, must first be corrected is the cottage itself is not the same as bad. The popularity of cottage products should be said that to some extent to the market and terminal manufacturers inject more vitality and creativity, but also boost the potential market demand for more mining. On the one hand, cottage products relative to a number of large brands formal price of the product is relatively low, and mimics the appearance of new products nowadays. This is for those who follow the trend but cash-strapped consumers is a big temptation, won their love, which is why, cottage quickly grab the mainstream consumer electronics market, the main terminal; on the other hand, in order to keep market share, cottage pressure in the domestic formal firms, but also to promote its increase their competitiveness and accelerate the development of new products, strengthen market demand.

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